Your Small Business and “the Cloud”: Is It for You?

These days, cloud-based computing and cloud applications have become the predominant way many companies do business. As of 2018, ninety-six percent of all businesses were utilizing the cloud in some way. At the same time, “the cloud” is one of those things that lots of people talk about, but many people have very little understanding …

Cybersecurity Tools to Protect Your Business in 2021

Business may have slowed down for some people during the past year, but rest assured the hackers have not. According to an annual email security report from Mimecast, over half of all organizations have suffered some sort of ransomware attack over a 12-month period, costing them an average of three days of downtime overall. Eighty-two …

How is your 2021 “Brand EQ”?

Here’s a question to ask yourself as we’ve moved out of a particularly challenging year into 2021: How would you evaluate your “brand EQ”?   What, exactly, are we talking about?   Do you have a favorite song—perhaps one that sounds exceptionally pleasing in your headphones? The reason it sounds good is that when that …